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Posts Tagged ‘Ipad sales’

IPad vs. Nook vs. Kindle: Who's Winning (If anyone)?

In Entertainment, Technology, Uncategorized on April 28, 2010 at 9:29 am
Image representing iPad as depicted in CrunchBase

Image via CrunchBase

So, it’s been almost a month since the IPad came out and the question on everyone’s mind — is the Kindle dead yet?

Well, maybe that’s not the question on everyone’s mind but I’m sure someone, somewhere, might be wondering. After all, a lot of the talk (here included) was about whether or not it would be a Kindle killer, would it help the Kindle or would the two find a way to co-exist.

Before we get to that, though, let’s take a quick look at the pre-IPad world.

According to a report earlier this week from Digitimes Research, which tracks this sort of thing, in March — the Nook from Barnes and Noble outsold the KIndle, accounting for roughly 53 percent of all e-book readers shipped that month.

The site attributed that to the fact that the Nook was fairly new, the Kindle had been on the market, and people were curious about the new thing.

Digitimes estimates that 1.43 million e-reader devices shipped during the first quarter of 2010, the last quarter Before IPad.

So, where does Apple’s new device fit into this landscape?

Well, keep that 1.43 million number in mind.

First, there was the announcement from Apple that they had sold 300,000 units the first day, which was a testament to the company’s ever-successful hype machine (plus the fact they tend to deliver on that hype).

Then, less than a week later, while unveiling the new IPhone operating system, they revealed they had sold another 150,000 devices.

Now, let me introduce you to Chitika Labs, which has been using cookies to track IPad sales. They concede it’s not a perfect system but, they seem pretty confident.

As of this writing, their live counter indicated that more than 1.1 million IPads have been sold already.

Which brings us back to the beginning: who’s winning? Well, on one level, it would seem Apple based on sales alone.

But what does it all mean? Does it mean the Kindle is doomed? The Nook’s on its way out?

With meaning to be too much of a wuss, I would have to say the answers are: it’s too early too really tell but my sense is, it’s all good and no and no.

While I have a soft spot for the printed word, books and newspapers that I can hold in my hand, and want them to be around for a long time — and am also concerned that the emphasis on e-readers, could take away from kids in schools, I do think that anything that gets people reading more is probably a good thing.

The question that remains, though, is that what’s happening?

According to Appitzr.com, which tracks apps, books make up more than one out of every five apps available in the ITunes store — 22 percent — yet account for only 3 percent of apps that are downloaded.

In other words, while new devices keep coming out, it may be too early to declare a winner and, in the meantime, keep visiting bookstores — an independent one, if you can.

IPad's First Weekend: An Assessment

In Entertainment, Technology, Uncategorized on April 6, 2010 at 10:28 am

Well, as to be expected, Apple has released what it considers great news about the IPad’s quick jump out of the gate on Saturday.

The company says 300,000 units were sold that first day along with one million apps and 250,000 ebooks from its ibookstore. While that 4-1 apps to books ratio might seem surprising — especially given how, as I reported last week: the number of books for sale recently surpassed the number of apps — I would have to say, that some of this is clearly people getting the device and taking it out for a spin to see what it’s got.

The assessments have been fairly positive, though as expected, there are number of naysayers including Cory Doctorow’s declaration that he won’t buy one and doesn’t think you should either.

Over at Columbia Journalism Review, Ryan Chittum compares NYT and WSJ apps and concludes the Times wins on design and the Journal on content.

While we’re a long way from knowing just how much the IPad is going to help newspapers, as the Times itself reported last week, there’s a lot of advertiser interest in the device and hope that people will gravitate toward it.

According to the paper:

FedEx has bought advertising space on the iPad applications from Reuters, The Wall Street Journal and Newsweek. Chase Sapphire, a credit card for the high-end market, has bought out The New York Times’s iPad advertising units for 60 days after the introduction.

Advertisers including UnileverToyota Motor, Korean Air and Fidelity have booked space on Time’s iPad application. In a draft press release, The Journal said a subscription to its app would cost $17.99 a month, and the first advertisers included Capital One, Buick, Oracle, iShares and FedEx.”

While the advertisers are lining up, some of the publications are reluctant to dive right into the world of the IPad.

According to the Wall Street Journal, seven out of ten magazines are sold by subscription and publishers are reluctant to start sharing that revenue with Apple, which gets 30% of everything sold through its store.

And just when you might have been beginning to think that Apple is the only one innovating in the tablet market, HP would like everyone to remember that they’re around also, getting ready to release a device they promise will deliver a “holistic mobile experience.”

Notably, they highlight a couple of things missing from the IPad — Adobe Flash and expandable memory.

Should be interesting.

In the meantime, I think maybe enough about the IPad for a day or so… coming soon — finally — after trying to track it down, I’ve got my hands on Cathleen Schine’s new book… I’m almost done and so far it more than lives up to the hype.